5 Ways Your Company Can Benefit from Google Plus

Even though Google plus is not the sexiest social media platform out there, recent additions and upgrades have made it worth a second look. It may be in your best interest to encourage your team to use Google plus. This is because the site works very well with all things Google.

Stuff posted and shared on Google plus actually rank higher in Google searches as well. Here are just 5 ways your team can put Google Plus to good use.

1. Add personality to your emails Everyone you send an email to can see your Google plus profile. I encourage you to spruce up your profile and display all relevant information you would want potential customers or partners to know about you and your company.

2. Rank Higher in Google searches

Google actually ranks content on their social media platform higher than others. Share great content on Google plus to boost your search rankings and make it easier for potential customers to easily find your company’s website.

3. Add Google+ icon and badge to your website

Make it easier for customers and prospects to find you on Google Plus. Add Google plus badges and icons to your site. Allowing customers and others to connect with you on Google Plus will lead to them interacting with your content. This will help establish you as an authority in your field.

4. Use Google Hangouts to conduct meetings

Google Hangouts is probably the most underrated social media tool out there. The application has been significantly improved by Google. You and your team can use Google Hangouts to conduct Gotomeeting-type meetings with all the bells and whistles for free.

5. Build your circles

Having a bunch of folks in your circle actually helps propel you to the top search results. Do your best to grow your circle. You can start by adding everyone in your email contacts.